Omnience

closes the loop in the
event management cycle

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Omnience @Omnience
#Event attendees distracted by technology – what do you do? BLOG: http://t.co/qF8TXFw3MW
Omnience @Omnience
#Eventprofs, are you focused on measuring cost rather than value? http://t.co/4GB9X8bLMB
Omnience @Omnience
Does your CMO see value in the #event data you’re collecting? http://t.co/kESsES7WuV
Omnience @Omnience
Are you collecting staggering amounts of information… and not receiving value? http://t.co/XhRpOSDiZN
Omnience @Omnience
Mobile device ubiquity – a deal-breaker at #events? BLOG: http://t.co/YiltZIbgq3

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From The Blog

Mobile devices: friend or foe at your events?

Mobile devices: friend or foe at your events? Picture this: At one of your key marketing events, the speaker is building an air-tight case for why attendees need to invest in certain innovations that your company just happens to offer. Dazzling slides roll by in the well-crafted presentation. You... Read More

Does the C-suite see the value of marketing technology?

marketing-technology-culture Illustration courtesy Scott Dylan
Jason Stewart, VP of Demand Generation at ANNUITAS, wrote an intriguing article discussing whether the CIO or the CMO should own marketing technology. Marketers, he noted, are collecting staggering amounts of information from a... Read More

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