closes the loop in the
event management cycle

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see how

connect on twitter @omnience

Omnience @Omnience
Continuing the conversation after the #event
Omnience @Omnience
Use mobile app as a channel for delivering content #meetingprofs #eventprofs
Omnience @Omnience
How to connect #event attendees to personalized, location-based info and services? #RFID
Omnience @Omnience
“"Experience makers"” must engage with attendees through a mobile app. 15tips #salesreps #productmanager #eventprofs
Omnience @Omnience
Excellent analysis of the importance of embracing buyer’s journey from @ebuilder

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From The Blog

Does your sales force need more face time with buyers? 15 ways to use technology.

problem Recently I was interviewed by Meeting Pros Radioon how technology is reinventing event management. And I mentioned that technology-assisted processes can jump-start-and shorten-the sales cycle. Actually, the term "sales cycle" is rapidly becoming a relic of the past. "Buying cycle" and "Buyer's journey" more accurately depict how sales really happen in... Read More

Keep asking 'what's the problem?' for smarter meetings

problemMarketing-oriented blogs, I've found, often are gold mines of inspiration and general business advice transcending multiple job functions. This week I discovered Jeffery Slater's blog, "momentslater. " Marketing teams, he writes in his post "Skipping to Tactics," tend to immerse themselves in working on tactical executions before they've fully... Read More

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