Collaboration, Innovation, And Leadership

Collaboration, Innovation, And Leadership in event planning

Collaboration, Innovation, And Leadership

Inspiration For Modern Event Planning

Are you considering a career in event planning? Perhaps you are looking for a career change and are attracted to event planning for the excitement and fast-pace, or you are starting out a career in the events industry. As a job title with so many descriptions, so many responsibilities, you are likely wondering what exactly it takes to succeed.

Even if you are a seasoned events insider with lots of events under your belt, self-evaluation is an important part of growth—especially in a career that changes by the day. With the addition of shifts in technology, new jobs that didn’t exist five years ago, and morphing priorities based on generational preferences, event professionals have to keep skills sharp.

As the premier event planning company in Atlanta, it is part of the Omnience™ culture to reflect on the skills we need to properly serve our clients. We strive to do better and be better with each event, continually learning about the next big thing in the ever-changing industry that we all love. This is no New Year’s resolution; this is a steadfast stride toward excellence in events. Here we are sharing the qualities that we have found to be the most helpful in any aspect of the events industry, and how you can incorporate them into your work.


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“No one can whistle a symphony. It takes a whole orchestra to play it.”

—H.E. Luccock 

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No event planner is an island. It takes teams of people to conceptualize, design, market, execute, and analyze an event, and the planner is the connecting thread. Modern meetings and events have many moving parts, so they require diligent communication and collaboration to make them all work in harmony.

However, successful collaboration doesn’t happen overnight; it takes intentional work to make co-creation part of your culture.

Encourage Collaboration:

  • Remember collaboration reaches beyond your event planning team to your suppliers, venue managers, journalists, and everyone else involved in your event. Communicate regularly and reach out for creative solutions to your obstacles.


event planning atlanta omnience

“Without change there is no innovation, creativity, or incentive for improvement. Those who initiate change will have a better opportunity to manage the change that is inevitable.”

— William Pollard

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The event industry is built on innovation: the newest, most personalized, most creative way to get people together. Taking risks in venues, concepts, themes, and experiences has created the event universe we know today, and it is only getting more cutting edge.

As an event planner, you need to be peering past the horizon of what is happening today into what will be available tomorrow. It is your job to be one step ahead of every problem, ready with a fresh and beautiful solution.

Spark Innovation:

  • Embrace no-wrong-answer brainstorming. Sometimes we are so afraid of being wrong that we stay in our safe bubble, never venturing out. Practice brainstorming ideas without passing any judgement.
  • Recognize the trends worth following. Instead of rolling all of the year’s trends into your event, choose the ones that work for you and develop your own ideas for the rest of your event design. Working outside of the norm will force you to blaze your own trail.


event planning atlanta omnience

“If you want to build a ship, don’t drum up the men to gather wood, divide the work, and give orders. Instead, teach them to yearn for the vast and endless sea.”

— Antoine de Saint-Exupéry

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Being a leader is not the same as being the boss. True leadership requires problem solving, strategizing, and delegating. Leaders can recognize talent in their team and they empower them to grow into bigger roles. Being a leader in the event industry means using your own torch of passion for bringing people together to light the way for your team.

When it comes to event execution, the planner leads the event—in its successes and emergencies. If a vendor backs out at the last minute, or the WiFi goes down during registration, it takes strength of leadership to weigh the options and make a decision with confidence and keep everyone on task.

Strengthen Your Leadership:

  • Show your enthusiasm for the events industry. Energy and excitement can spread through your team like wildfire.
  • Look for strengths in your team members and help them shine.
  • Communicate your ideas and assign tasks effectively and efficiently.


The event planning industry is filled with passionate, talented people, but only those who regularly sharpen their skills rise to the top. The qualities of collaboration, innovation, and leadership are markers for success in coordinating meetings and events that meet goals and carve out new spaces. We have worked at this level of event planning in Atlanta and beyond. Reach out to us for more information on how our talented and experienced event professionals can collaborate with your team.