Author Archives: Dean Ronnie

5 social media marketing mistakes to avoid when planning your next event

Image courtesy of KROMKRATHOG at FreeDigitalPhotos.net Heads up, B2B marketers. Did you know that events are typically the second-biggest line item, after sales force costs, in corporate marketing budgets? According to a report by the Convention Industry Council, spending on hosting, attending, and exhibiting at events constitutes 21% of marketing budgets. That’s big bucks—and much […]

Utilising your delegates’ devices to drive interactivity

This week, we are featuring a guest blog written by Dean Ronnie, a UK-based marketing professional working for Miromedia on behalf of Conference Care. At events today, it is increasingly getting harder and harder to capture people’s attention. Time is precious and even if someone is attending your event, that’s not to say you will […]